13.7.10

Write Foot Forward

Two American names come together for the latest art-meets-fashion collaboration. Keds, the canvas shoe brand, is sponsoring The Whitney Museum of American Art Summer Season and have created The KedsWhitney Collection with the conceptual touch of American artist, Jenny Holzer. Holzer who is famed for her public interventions of projected words and seductive LED signs, puts her mark on two styles of shoe - Champion and Champion Hi - emblazoned with the phrase from her series, Survival: PROTECT ME FROM WHAT I WANT. Profits from the Jenny Holzer line will benefit the Whitney Museum of American Art - for more information about the Summer Season which features daily live music performances by Christian Marclay visit the Whitney here.